Melbourne-Based Producer SAM PHAY Returns With Stirring New Single + Video ‘Skin’


Having worked with an impressive list of local and international artists, Melbourne-based writer/producer SAM PHAY releases his new single and video, Skin – a visual that is as stirring as the song itself. 

Known for his lyrical brilliance and formidable vocal talent, set to his penchant for emotively driven electronica, Sam has seen success at streaming in Australia, Europe and the UK with each of his releases to date. 

Written during Melbourne’s stringent 2020 lockdown, Skin is self-produced and mixed, and was mastered by ARIA winning Peter Holz (Gang of Youths, Vance Joy, Peking Duk). The track remains true to Sam’s signature style of an emotive narrative, with the video providing a visual accompaniment that will leave you truly enamoured of Sam Phay

“Skin is a song about trying to work your way back through the demise of a relationship. Recognising that whilst it represents a time where you are constantly at odds, it’s simultaneously the only thing connecting you to that other person and that connection can be a hard thing to shake.”

Filmed in one day across only two locations in Melbourne, the video is a true piece of art, with the train shots filmed in the retired and beautifully preserved Hitachi 187M in the Newport Railway Museum. A passion project for all involved, Sam chose to work with long-time friend and collaborator and award winning director and producer Jesse Leaman on the video with only one rule – he didn’t want to be in it. 

“As a fan of his work, I found it pretty easy to be trusting of Jesse’s creative intuition so I just gave him one restriction. I don’t want to be in it. Conceptually we really tried to tie it into the song’s lyrical intent and that sense of connection to something almost inevitable and out of control of either person.”

Sam has been collaborating with some of the music world’s most celebrated songwriters, producers and artists since signing with Native Tongue Publishing in 2019.

“I released my first EP in 2019 after having collaborated with a number of other artists on their own projects. It’s something that I find really rewarding but I guess the idea of writing and producing my own EP came as a self imposed challenge to see what I could put together over a couple of months. This next release is a very natural continuation of that, opting to try my hand at mixing the next batch of songs as well, for better or worse.”


Skin is OUT NOW


Connect with Sam Phay


With thanks to Hey Charlie! PR

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